What the heck is an autoresponder? An autoresponder is much like a fax-on-demand system, where you call a number - or, in this case, email a specific email address, fill out a form on a website or do something, like buying something online - and get an instant reply. Internet marketing and online business people agree that email autoresponders are the greatest marketing tool ever invented. Why? Because it gives people instant access to information! Think about it. People are more likely to send an email to autoresponder than to a real, say, sales department....

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In the world of ecommerce, millions of sites are fiercely competing with each other to gain new clients. For any ecommerce site to succeed, it must capture the interest and the trust of its visitors. It is not enough that your site is impeccably designed or has the latest in animation or content. You should focus your efforts not only in attracting visitors but also in leading them to make a purchase. There are dozens of marketing strategies you can use to attract more buyers and pump up your sales....

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Another powerful reason for making the switch from using the unlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponderservice is tracking capability. The autoresponders that come with your web host don't have built-in tracking capabilities. Tracking customer response with a paid autoresponder service can lead to more effective advertising campaigns. Is anyone reading your newsletter? How many visits are you getting to your websites from your newsletter andautoresponders?...

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You see, it has been proven that most people won't buy anything on their first visit to your website which can be selling a product for instance. They need to be contacted several times and this is where an autoresponder comes in. Autoresponder marketing is done on the background because an action needs to be taken before it starts working. Here are 7 autoresponder marketing strategies that you can implement to automate, build and grow your business. (1) Build your own opt in email list Owning an opt in email list is one of the most important things every marketer should have and it should be your goal to constantly grow it and make it a quality one....

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Too often, people forget they're anonymous in the internet world. Your friends and colleagues might know you as being a tireless worker, a great friend and loving parent, but I don't know that. To me, you're just a font. You're a font in an email, or in a forum post. If you give me access to your website, then you're whatever impression the website creates. But largely, you're anonymous. So if you want to establish trust in your internet business dealings, make it your goal to paint a professional image via email....

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At the recent Online Marketing Show, Adestra ran an email clinic. Attendees spent time with an Adestra expert who provided feedback and useful advice about how they could improve their campaigns. Main Lessons Data, data and more data is the main factor holding back B2B and B2C email marketers Data Management: Many marketers are only capturing email address and failing to use follow-up communications to capture further information. From demographics to coherent reporting lines to feed back recipient behaviour, marketers' databases are limited to contain only the information from the first contact....

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I remember when I was first introduced to email. I was working in a big corporation at the time. I thought it was the neatest thing since sliced bread. I hit a button and the message is sent instantaneously. What could be better? Since then, my feelings towards email are somewhat modified. I still think the technology is great, but I have witnessed too many people getting stressed out by the sheer volume of communications via this medium to know that for some it can sometimes be a curse instead of a blessing....

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Working with Leads or Opt-In Clients can be very confusing at times, Some people will tell you that Leads are not a good source of advertising while others will say that you can not get much better ways of Advertising.. It all depends on what source of leads you are using that will give you the best results. FFA and Classified leads are ones that you should NOT use. The reason is that most of these leads are dead the day they are posted. People wast time and money using these types of leads because the person that posted at the FFA or Classified site are using a JUNK Email address so that they dont get swamped with returned email....

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It's true that "content is king," but equally important to success in online marketing of any kind is contact. Not just the one time "flash in the pan" type either. You need to form relationships with your potential customers, and maintain it on a day to day basis. Remember, just as with content, good solid contact will get you good solid sales. Developing relationships with your clients is paramount in any successful campaign, and to do this, you need more than a series of advertisements hitting the airwaves....

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As an Online Home Based busy owner you will reach a point where all those free E-Mail Accounts just don't work anymore. It is possible to get Unlimited E-Mail Accounts for Pennies a Day just follow these 3 Simple Tips 1. Register a Domain Name 2. Find A Web Host A Note about low Cost Web Host's. Do not use a Low Cost Web Host to set up a Massive Web Site. They just won't give you enough Bandwidth or Disk Space. Only use a Low Cost host for small Web sites and/or E-Mail Accounts. 3. Setup E-mail Accounts Once you have your Host you can Set-up Your E-Mail Accounts....

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