Lesson #1: Autoresponders 101
What the heck is an autoresponder?
An autoresponder is much like a fax-on-demand system, where you call a number - or, in this case, email a specific email address, fill out a form on a website or do something, like buying something online - and get an instant reply.
Internet marketing and online business people agree that email autoresponders are the greatest marketing tool ever invented. Why? Because it gives people instant access to information!
Think about it.
People are more likely to send an email to autoresponder than to a real, say, sales department....